Recently I attended a conference where one of the speakers, Ravid, was talking about innovation tools. It was one of the best and most practical sessions I attended.
Last year I attended two conferences which I am planning on going to again this year. I know there are so many other events to attend and places to visit, however, some are worth returning to. As someone who strongly values personal development, lifelong learning and networking with inspiring people, every year I search for the best opportunities to learn, develop and surround myself with amazing people. During three days at Spark.me, I was able to do all of that.
Last week I was in Lisbon to attend the biggest tech conference in Europe, Web Summit. This event gathered almost 70.000 people, 1800 startups and 1200 speakers on 24 stages. Numbers are impressive but so was the content and my overall experience.
Martin Lindstrom jedan je od svetski poznatih marketing stručnjaka, tačnije specijalista za građenje brendova. Autor je nekih od najprodavanijih knjiga iz ove oblasti (Kupologija, Brand sense itd). Magazin TIME ga je stavio na listu 100 najuticajnijih ljudi na svetu. Poslednja knjiga koju je objavio je „Small data – tiny clues that uncover huge trends“ i u njoj opisuje konkretne primere kako je uz pomoć svojih istraživanja sitnih pojedinosti potrošača pomogao različitim brendovima da povećaju prodaju, tržišno učešće i postanu prepoznatljivi.